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Octane Fitness' Latest News

Media inquiries please contact:

Julie King, 847.638.1582 or jking@octanefitness.com.

Thank you for your interest in Octane Fitness. We invite you to consider Octane Fitness total-body elliptical machines for product reviews, gift guides, new product spotlights, reader/audience contest rewards and any other editorial needs. Feel free to call on us for contemporary images of exercisers or to request a piece of equipment for an upcoming photo shoot as well. We look forward to working together and pledge to do everything we can to accommodate you quickly.

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Fitness Retailers Again Name Octane Best Supplier and Best Elliptical

December 6, 2012. With an unmatched history of decisive victories, Octane Fitness, LLC (www.octanefitness.com) was named the best supplier in the industry for the fifth year, as well as the top-selling elliptical machine for the seventh year.

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New LateralX from Octane Fitness Named Best Elliptical By Health Club Industry

October 22, 2012. Just a few months since its debut, the unique LateralX from Octane Fitness earned the Best Elliptical Award in Club Industry magazine's 10th annual Best of the Best Awards in the health club industry.

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Octane Fitness Prevails Against Icon Health and Fitness in Patent Lawsuit

November 28, 2012. The United States Court of Appeals for the Federal Circuit, in a recently published opinion, unanimously affirmed a previous ruling by the United States District Court for the District of Minnesota rejecting a claim by Icon Health and Fitness, Inc.

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FitnessProfessorReview.com Names Six Octane Fitness Ellipticals Best Buys

October 30, 2012. FitnessProfessorReview.com has again named six Octane Fitness home elliptical machines Best Buys for the 2012-2013 season. Since 2003, Octane Fitness has earned approximately 60 Best Buy awards from a variety of publications, consumer organizations and fitness retailers.

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Octane Fitness Evolves Cross Training with New LateralX Trainers

Initial Units Secured by Life Time – The Healthy Way of Life Company

March 15, 2012. True to its history of progressive innovation, Octane Fitness once again has expanded exercise options with its new LateralX (LX8000), which debuted this week at the 2012 International Health, Racquet and Sportsclub Association Convention and Trade Show.

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Health Club Orders Surge for New LateralX Elliptical From Octane Fitness

September 19, 2012. Eager to give their members an innovative, effective way to exercise, health clubs worldwide are rapidly placing orders for the recently debuted LateralX elliptical (LX8000) from Octane Fitness, LLC, which is now in full production.

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Octane Fitness Among Best 100 Companies to Work For

Minnesota Business magazine salutes top organizations

June 14, 2012. Octane Fitness, LLC was recently named one of the Best 100 Companies to Work For by Minnesota Business magazine. The awards recognize small, mid-sized and large businesses in the state of Minnesota that make an impact and set the standard of excellence to follow.

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Octane Fitness Wins Excellence in Design Award

April 3, 2012. Octane Fitness, a leading brand of multiple award-winning, premium elliptical cross trainers, has earned the prestigious Excellence in Design (EID) Award for its xRide seated elliptical for home use.

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Leading Consumer Publication Names Octane Fitness Top Elliptical

January 5, 2012. Octane Fitness’ premium Q37ci standing elliptical cross trainer was the top-rated machine – described as the “best overall” and a “high-performing, recommended model” in a February 2012 review of 18 ellipticals by a leading consumer publication.

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Octane Fitness Refuels Commercial Sales team

February 20, 2012. Based on ongoing increased demand for its commercial elliptical cross trainers, Octane Fitness has promoted Dan Kennedy to Director of Commercial Direct Sales and added Kurt Parker as Commercial National Accounts Manager for the Southeast Region.

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Rihanna on an Octane Elliptical

While on vacation in Hawaii, singer Rihanna posted pictures of herself on an Octane elliptical!

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Octane Fitness Releases Six CROSS CiRCUIT DVDs

November 15, 2011. Just in time for holiday shopping and New Year’s resolutions, Octane Fitness has issued six new DVDs showcasing its popular CROSS CiRCUIT cardio and strength program to equip exercisers with ultra-efficient, effective workouts in the comfort and convenience of home.

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Octane’s New Embedded Touch Screen Entertains and Energizes

September 13, 2011. Continuing its history of innovative excellence in elliptical cross trainers, Octane Fitness, LLC (www.octanefitness.com) has launched its Embedded Touch Screen, which infuses workouts with a variety of entertainment options and exercise feedback for enhanced motivation and performance.

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Octane Wins Five Best Buy Awards From Fitness Professor Review.com

October 31, 2011. Fitness Professor Review.com once again presented five Head of the Class Best Buy awards to Octane Fitness for its standing and seated elliptical cross trainers for home use. Octane now has earned 54 Best Buy designations since 2003. “Because we are passionate about fueling lives with our ellipticals, these awards continually reinforce our quest for even more breakthroughs that offer motivating, effective workouts,” said Tim Porth, executive VP at Octane.

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Two New Octane Ellipticals Fuel Fitness Facilities

July 28, 2011. Known for revolutionizing the elliptical cross trainer category, Octane Fitness, LLC (www.octanefitness.com) has introduced a new club xRide seated elliptical and a new commercial standing cross trainer. Both ideal for every exerciser, the xR5000 seated elliptical delivers low-impact, lower-body cardiovascular conditioning and leg strengthening workouts, while the Pro310 offers outstanding Octane quality at a value.

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Octane’s Cross Circuit Pro Reinvents Cardio and Strength Workouts

March 17, 2011. Attracting significant attention and generating excitement among health club managers, owners and staff attending the IHRSA International Convention and Trade Show is the new Cross Circuit Pro from Octane Fitness, LLC (www.octanefitness.com). Providing club members, personal trainers and group exercise instructors with a new, efficient and effective way to train, Cross Circuit also presents opportunities to generate revenue from the cardio floor.

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Best-Selling Author Bob Greene Recommends Octane Fitness in 20 Years Younger

May 10, 2011.In his recently released book, 20 Years Younger, best-selling author and fitness expert Bob Greene emphasizes the importance of regular exercise and highlights Octane Fitness ellipticals as his one of his favorites. “Octane ellipticals are the best I’ve seen, and I love them,’” noted Greene.

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Octane Plays Role in One Man’s 30-Day Remarkable Physical Transformation

May 5, 2011. Octane Fitness played a part in a recent unconventional marketing campaign from Blue Cross and Blue Shield of Minnesota in which a 45-year old man lost 29 pounds, lowered his cholesterol 110 points and dropped his blood pressure by 10 points – all in 30 days.

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Octane Fitness Moves Headquarters and Hires Staff to Accommodate Continued Growth

March 1, 2011. In the midst of one of the worst recessions in United States history (2009-2010), Octane Fitness, LLC (www.octanefitness.com) introduced nine new standing and seated elliptical cross trainers, doubled its space and hired nine new team members in 2010, with plans to add seven to nine more employees in 2011.

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Octane’s Cross Circuit Pro Merges Cardio and Strength for Profitable Health Club Workouts

October 25, 2010. As the New Year begins and health clubs are packed with more members, Octane Fitness, LLC (www.octanefitness.com) is launching Cross Circuit Pro on its commercial Pro3700 and Pro4700 standing ellipticals as an incredibly versatile tool for exercisers and personal trainers that jump-starts results, generates excitement on the cardio floor and boosts revenue.

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Octane Fitness Unveils Dynamic New Web Site

Dec. 14, 2010. Just in time for last-minute holiday shopping and the crush of New Year’s fitness resolutions, Octane Fitness, LLC has launched an entirely new, interactive, information-rich Web site at www.octanefitness.com. Totally redesigned to maximize ease of navigation, boost interactivity and share videos and new content, the site enables customers to quickly research Octane’s extensive line-up of elliptical cross trainers, locate retailers and learn ways to improve their fitness

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Octane Wins Best Supplier and Top Selling Elliptical Once Again

August 20, 2010. In the eighth Specialty News® (SNEWS) 2010 Fitness Retailer Survey, Octane Fitness maintains an unprecedented track record, recently named the best supplier for the fourth consecutive year, and the top-selling brand of elliptical cross trainers for the sixth year in a row.

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Octane Fitness Awarded The Best Life Seal of Approval

July 07, 2010. Bob Greene, Oprah’s trainer, best-selling author and founder of The Best Life Diet and exercise plan, has awarded the exclusive The Best Life seal of approval to Octane Fitness seated and standing elliptical cross trainers, the first brand of exercise equipment to earn this honor.

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Popular xRide Seated Elliptical Expands

May 24, 2010. After creating a new exercise modality – the seated elliptical – with its June 2008 introduction of the xRide (xR6), Octane Fitness has responded to consumer demand with four new seated elliptical cross trainers that complement the xR6.

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Snap Fitness Names Octane Fitness Preferred Vendor

March 03, 2010.“We are particularly selective when choosing premium fitness equipment, and Octane totally impressed us in terms of ergonomics, innovation and quality,” said Peter Taunton, founder and CEO of Snap Fitness, and an avid exerciser himself. ”Our franchisees and members appreciate Octane’s unique features, effective workouts and rock-solid durability.”

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Octane Revolutionizes Low-Impact Training with New Ellipticals

February 16, 2010. In its zealous pursuit to deliver the best low-impact cardiovascular equipment in the world, Octane Fitness continues redefining cross training with its new Q47 Series, Q37 Series and Q35c standing ellipticals. The new models replace the existing units. “We are on a constant mission to give people more effective, efficient ways to reach their goals,” said Tim Porth, executive vice president of product development and marketing at Octane Fitness.

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Octane Praised by Leading Consumer Publication

February 02, 2010. In the categories of construction, heart-rate monitor and user safety, Octane was awarded the top rating of excellent. The magazine defines “construction” as “perception of operating noise, feel, ride and stability,” and “heart-rate monitor” as “heart-rate sensors, programs, and how heart rate controls elliptical operation.” For “user safety,” considerations include the “stability of the machine, pedal geometry and pedal materials.”

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Octane Fitness Wins Third Best Buy Award from Leading Consumer Publication

January 19, 2010. “We pride ourselves on our innovation and quality, and the Q47 ellipticals are incredibly popular because they are packed with exceptional features,” said Tim Porth, executive vice president of product development and marketing at Octane Fitness. “We’ve won 22 Best Buy awards in eight years, which fuels our drive to continue to revolutionize cardiovascular training.”

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Octane Fuels Students and Changes Lives in San Marcos

November 09, 2009. Principal Brian Randall purchased 20 Pro350 Octane Fitness elliptical cross trainers as a way to push students along the path of physical, emotional and academic success, in a student population of 1200 6th to 8th graders, 85% of whom are Latino and 72% of whom are in the free and reduced lunch program.

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Octane Voted Best Fitness Supplier and Best Elliptical for 2009

September 08, 2009. Octane Fitness continues its unmatched streak of major accolades and fitness industry leadership in the seventh annual Specialty News® (SNEWS) 2009 Fitness Retailer Survey, where it was recently named the best supplier for the third consecutive year, and the top-selling brand of elliptical cross trainers, a prestigious title the company now has held for five years in a row.

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Octane Fitness Fuels Virginia Commonwealth University

July 20, 2009. “As our brand becomes better known and more exercisers worldwide experience Octane’s many advantages, our commercial sales have continued growing exponentially,” said Dennis Lee, the president of Octane Fitness. “We are thrilled to steadily gain traction in health clubs as well as in multiple vertical markets.”

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Octane's Unparalleled Seated Elliptical Now Available to Health Clubs

October 17, 2008. Octane Fitness, LLC, a leading brand of multiple award-winning, premium elliptical cross trainers, now offers its unprecedented xRide seated elliptical to commercial health clubs, thereby broadening exercise choices for everyone from beginners to elite athletes.

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Biggest Loser from Australia Passionate About Octane Fitness

June 01, 2009. The newest winner of NBC-TV’s worldwide hit series, “The Biggest Loser” in Australia credits his Octane Fitness elliptical cross trainer as critical in helping him shed a remarkable 192 pounds in just 12 weeks – the most ever of any “Biggest Loser” titleholder.

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Two New Elliptical Cross Trainers Offered by Octane

October 17, 2008. “As the leader in elliptical cross trainers, we are committed to meeting the needs and budgets of all health clubs with Octane Fitness quality and innovations,” said Dennis Lee, the president of Octane Fitness. “The Pro370 and Pro310 deliver premium features and rock-solid durability at an exceptional value.”

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Octane Adds Innovative New Workouts to Home Ellipticals

July 17, 2008. Octane Fitness, a leading brand of multiple award-winning, premium elliptical cross trainers, has added several new innovative programs to deliver the ultimate workouts on the best-selling premium Q37 Series and Q47 Series ellipticals. “As the only company dedicated exclusively to low-impact cardio equipment, we’re passionate about providing superior workouts and helping exercisers get results,” said Dennis Lee, president of Octane Fitness.

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Octane Again Wins Best Supplier and Top-Selling Elliptical

July 07, 2008. “When we founded Octane, our mission was to be the best in terms of our company and our products,” said Dennis Lee, president of Octane Fitness. “And winning these accolades year after year is incredibly motivating.” Regarding Octane’s performance, surveyors said: “Octane must be doing something right. After only a few years in existence, it is still ‘Ellipticals ‘R Us,’ and it has snuck up each year in the ratings and then leapt up with gusto.”

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Octane Broadens Exercise with Unprecedented Seated Elliptical

June 23, 2008. Octane Fitness, LLC, a leading brand of multiple award-winning, premium elliptical cross trainers, has expanded exercise options with the xRide, a revolutionary new workout that is designed to deliver results to every level exerciser.

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Octane Offers Health Clubs New Elliptical

March 05, 2008. Octane Fitness, LLC, a leading brand of multiple award-winning, premium elliptical cross trainers, has launched the Pro3700, its third-generation commercial elliptical cross trainer, that is based on a brand new platform, including the company’s revolutionary Converging Path handlebars – in addition to a host of other valuable features.

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Octane Fitness and New Leaf Help Exercisers Boost Metablolism with Customized Workouts

March 05, 2008. Octane Fitness, LLC, a leading brand of multiple award-winning, premium elliptical cross trainers, and New Leaf, the health, fitness and sports brand from Angeion Corp. (Nasdaq: ANGN), have partnered to offer exercisers a more scientific, customized way to work out on elliptical cross trainers.

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Octane Fitness Racks Up Rave Reviews

January 17, 2008. Octane Fitness, a leading brand of premium elliptical cross trainers, continues to amass a slew of awards and favorable reviews from various media and fitness organizations. Among the most recent are a leading consumer publication, Men’s Journal and FitnessProfessorReview.com.

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Premium Elliptical Cross Trainers Boldly Combine Unparalleled Technology

August 02, 2007. Octane Fitness benefits home exercisers with superior, health club-quality workouts with the introduction of its top-of-the-line Q47 Series elliptical cross trainers for home use. “The Q47 Series is incredibly revolutionary, and nothing available compares to these third-generation models,” said Tim Porth, executive vice president of product development and marketing for Octane Fitness. “Fully equipped with our signat

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Octane Named Best Supplier and Top-Selling Elliptical By Specialty Fitness Retailers

July 16, 2007. Octane Fitness received two prestigious awards in the fifth annual Specialty News® (SNEWS) 2007 Fitness Retailer Survey. This is the company’s third consecutive year winning leading elliptical and the first as best supplier. “Naturally, we are thrilled that our passion, focus and innovation are continually recognized, and we’re grateful to partner with so many talented retailers to our company and products,” said Octane Fitness' president Dennis Lee.

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Octane Fitness Founders Win Ernst and Young Entrepreneur Of The Year® Award

June 25, 2007. Dennis Lee and Tim Porth, the founders of Octane Fitness, recently won the Ernst & Young Entrepreneur of the Year 2007 Award in the consumer products category in the Minnesota and Dakotas region. “This award is a testament to our unique business model that is driven by product development and sales and service excellence,” said Lee, president of Octane Fitness. “Our focused strategy and passionate, talented team truly have yielded enormous growth and success.”

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Health bestows second consecutive "Best of Fitness" Award on Octane Fitness

January 03, 2007. For the second consecutive year, Octane Fitness, a leading manufacturer of multiple award-winning, premium elliptical cross trainers, has earned the prestigious “Best of Fitness” award from Health magazine in the category of elliptical trainers over $1,500. “We’re thrilled that once again, Health has recognized our innovations and rewarded our new Q37e model, which is totally unique to cross trainers,” said Dennis Lee, president of Octane Fitness.

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National Health & Wellness Club Awards Exclusive Seal of Approval to Revolutionary Q45e Elliptical

October 12, 2006. Octane Fitness, a leading manufacturer of award-winning, premium elliptical cross trainers, has earned the coveted seal of approval from the National Health and Wellness Club for the company’s breakthrough Q45e elliptical. “As the only fitness brand committed exclusively to ellipticals, Octane has dedicated all its resources and creativity to building better workouts,” said Octane president Dennis Lee.

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New Elliptical Cross Trainers Revolutionize Upper-Body Motion

August 03, 2006. “Octane is passionately committed to building better elliptical workouts,” said Tim Porth, executive vice president of product development and marketing for Octane Fitness. “We’ve precisely designed and refined our lower-body motion, created electronics that fuel exercise and now deliver unprecedented, superior upper-body movement using Converging Path technology.”

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Octane Named Leading Elliptical By Specialty Fitness Retailers

July 24, 2006. Octane Fitness, was recently named the top-selling brand of elliptical cross trainers in the fourth annual Specialty News (SNEWS) Fitness Retailer Survey. In the same survey last year, Octane tied for first place. “For the second year, this recognition reinforces our mission and is an important honor from discriminating dealers who work with a broad range of fitness equipment suppliers in an incredibly competitive category,” said Octane's Dennis Lee.

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Health Magazine Awards Octane Fitness Best of Fitness 2006

January 03, 2006. The Q45e from Octane Fitness earned the prestigious “Best of Fitness 2006” award from Health magazine in the category of elliptical trainers over $1,500. “To be chosen by Health as the winner in this highly competitive category is a tremendous honor,” said Dennis Lee, president of Octane Fitness, “and it reignites our passion and mission to deliver the most ergonomically and technologically advanced cross trainers that offer unbeatable workouts."

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Consumer Guide Names Octane Fitness Elliptical Best Buy

April 12, 2005. Octane Fitness’ Q45e elliptical cross trainer, a new ergonomically advanced and technologically premium machine that is one of the hottest-selling today , recently earned a Best Buy designation from Consumer Guide, which reserves this top accolade for the highest quality and greatest value for a given amount of money.

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Octane Fitness Transforms Elliptical Cross Training With Interactive Ergonomics

October 14, 2004. To build the ultimate workout that delivers maximum effectiveness, Octane Fitness has revolutionized elliptical cross training with its new ergonomically advanced and technologically superior Q45 and Q45e models for home use. "These premium machines are in a league of their own with unbeatable ergonomics and electronics," said Tim Porth, vice president of research and development and marketing for Octane Fitness.

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